This professional training program covers the end-to-end process of identifying emerging market movements and translating them into tangible product definitions. You learn how to bridge the gap between high-level creative concepts and concrete manufacturing or digital requirements.
Created by Dr. YASSER MEKKY
EN/AR [Auto]
Join Now| # | Content |
|---|---|
| 1 | Module 1: Foundations of Market & Trend Analysis |
| 2 | Module 2: Consumer Behavior & Psychological Drivers |
| 3 | Module 3: Translating Trends into Product Attributes |
| 4 | Module 4: Strategic Alignment & Feasibility Analysis |
| 5 | Module 5: Practical Application & Case Studies |
| # | Outcomes |
|---|---|
| Replacing feature-shipping with measurable impact metrics and specific value delivery. | |
| Leveraging real-time consumer insights, trend forecasting, and rapid learning loops. | |
| Integrating circular lifecycles, durability, and compliance into core specifications. | |
| Evaluate global market shifts and consumer behaviors to inform strategy. | |
| Translate insights into structured product specifications and viable business models. | |
| Design specific, measurable performance metrics and go-to-market roadmaps. |
| # | Participants |
|---|---|
| 1 |
S
Study demographics: Group buyers by age, income, and location.
|
| 2 |
R
Review psychographics: Learn customer habits, hobbies, and values. Read a detailed guide on finding your ideal group
|
| 3 |
B
Build buyer personas: Make a profile of your ideal buyer to guide your marketing.
|
601, El Horeya St,7th floor Zizinia, Alexandria, Egypt
(+2) 01099 770 699
dr.yassermekky@charismaqs.com
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